Not satisfied with sporting the latest in designer watches as the accessory of the year, celebs and stars are now stepping into the design arena and producing their own lines: Paris Hilton is the most recent heir apparent pushing her range of girly and glamorous timepieces with a staggering 27 styles already finding there way into stores to subdued reviews: More trashy than flashy, the range seems to feature over priced, plastic reproductions with the tacky, cheap trademark that we have come to expect from the Hilton base camp. Nice try, but not exactly up there in the echelons of the latest LV and Cartier releases which we will drool over later this week.

As long as I can remember I have been a fan of the artist Dali and covet reproductions of his vivid paintings and somewhat left of center designs. But whether this Dali watch design counts as art, I am not sure if the master himself would agree! Fashioned with the same strange sense of humor that Dali moulded into all of his works, this cute and kitschy watch uses the artists famous moustache as the watch hands on a puzzled looking Dali face. Not sure if its set to be a bestseller, but it certainly gave me a smile! What do you think?